We use sport and entertainment sponsorship to connect culture and strategy. Together, we make brands unforgettable.

Official Partner

London, England

We use sport and entertainment sponsorship to connect culture and strategy. Together, we make brands unforgettable.

What do we do

Sport and entertainment are among our most cherished cultural moments.

Official Partner advises brands on how to design and deliver sponsorship partnerships that build brand relevance and commercial growth.

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Years of Experience

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We support organisations to

01.

Design sponsorship strategies

01.

Design sponsorship strategies

02.

Identify the right clubs, leagues and cultural platforms

02.

Identify the right clubs, leagues and cultural platforms

03.

Negotiate and structure partnership agreements

03.

Negotiate and structure partnership agreements

04.

Activate partnerships in ways that resonate with fans

04.

Activate partnerships in ways that resonate with fans

05.

Activate partnerships in ways that resonate with fans

05.

Activate partnerships in ways that resonate with fans

Click to view our services

“We work with ambitious brands using sport and entertainment sponsorship as a platform for growth."

Gabriel, Director

01.

Design sponsorship strategies

01.

Design sponsorship strategies

02.

Identify the right clubs, leagues and cultural platforms

02.

Identify the right clubs, leagues and cultural platforms

03.

Negotiate and structure partnership agreements

03.

Negotiate and structure partnership agreements

04.

Activate partnerships in ways that resonate with fans

04.

Activate partnerships in ways that resonate with fans

05.

Activate partnerships in ways that resonate with fans

05.

Activate partnerships in ways that resonate with fans

Click to view our services

Benefits

Why Choose Official Partner?

We identify where your brand belongs in sport and entertainment culture, then design sponsorship platforms that engage fans and drive commercial growth.

Let's talk

Access

We lead high-level conversations with rights holders and key stakeholders, ensuring discussions translate into clear next steps and outcomes.

Access

We lead high-level conversations with rights holders and key stakeholders, ensuring discussions translate into clear next steps and outcomes.

Control

Phased planning keeps spend efficient and decisions intentional.

Growth

Partnerships that support revenue growth, market expansion and long-term brand equity.

Control

Phased planning keeps spend efficient and decisions intentional.

Growth

Partnerships that support revenue growth, market expansion and long-term brand equity.

Culture

Our work shaped by real fan insight and a respect for community and identity.

Measurement

We connect brand visibility to defined objectives, ensuring partnerships can be evaluated and justified internally.

Culture

Our work shaped by real fan insight and a respect for community and identity.

Measurement

We connect brand visibility to defined objectives, ensuring partnerships can be evaluated and justified internally.